Nova color shampoo - Free from ammonia, hydrogen peroxide and PPD.

PAINT DARK BROWN MEDIUM BROWN LIGHT BROWN BLACK RED BLONDE

In stock

Even hair color and regrowth coverage – at home, on your terms

Nova Color Shampoo is a color-tinting shampoo developed for those who want to cover regrowth, even out hair color and give their hair a more well-groomed overall impression between colorings. The product is used like a regular shampoo and gives visible results after the first use.

It is a practical and gentle alternative for those who want to avoid traditional hair color, salon visits or time-consuming treatments - but still maintain a fresh and natural appearance in everyday life.

This type of color shampoo has become increasingly popular among people looking for simple solutions at home. Nova is designed with a focus on control, quality and a discreet, natural result, rather than quick or temporary effects.

Easy to use – controlled results

Nova Color Shampoo is applied to wet hair and massaged in from the scalp to the lengths. During the application time, the color pigments adhere evenly along the hair strands and hide visible growth without creating sharp transitions.

After rinsing, hair feels cleaner, softer and with a more even color tone. The result looks natural and blends in with existing hair color.

A popular choice for both women and men

For many women and men, grey hair, uneven colour or a thinning hairline can affect how their hair is perceived in everyday life. Nova Colour Shampoo has therefore become a popular choice for people who want to give their hair a more uniform and visually fuller impression, without using permanent hair dye.

The product is particularly often used by men who want to hide gray hair at the temples, hairline or beginning of the hairline. When the color is evened out, the hair is often perceived as denser and more well-groomed, which can make a big difference to the overall impression.

Even women with thinner hair or uneven color use Nova to give their hair a healthier and more cohesive appearance between colorings.

Nova is not a hair loss treatment, but by evening out the color tone, the hair can visually appear fuller and more harmonious.

Benefits of Nova Color Shampoo

Covers ingrown hairs and gray hairs effectively

Evens out hair color without sharp edges

Gives a visually more uniform and fuller impression

Easy application – used like regular shampoo

Gentler alternative to permanent hair color

Great for between hairdressing appointments

Developed for regular use

When is Nova Color Shampoo suitable?

When the growth begins to appear

To hide gray hairs at the hairline and temples

To smooth out bleached or uneven hair

When your hair feels thinner and you want to give a more cohesive impression

As a complement between colorings

Plant-based extracts

Nova Color Shampoo is formulated with carefully selected herbal extracts, Designed to combine color toning with caring properties. The content is chosen with a focus on gentleness, balance and a well-groomed overall impression.

Contains, among other things:

Fo-ti extract
A traditional plant extract that is often used in hair care products to contribute to a more well-groomed and powerful hair impression.

Ganoderma lucidum (Reishi extract)
Used in hair and skin care for its soothing and nourishing properties, especially appreciated in products for sensitive scalps.

Black sesame extract
Rich in natural nutrients and used to give hair a healthier, softer and shinier appearance.

Saponin extract
Contributes to a gentle but effective cleansing and helps remove dirt and excess oil without drying out the hair or scalp.

Ginseng extract
A well-known plant extract that is often used in hair care products to provide a vital and refreshing feeling to the hair and scalp.

Gentle and well-thought-out formula

Nova Color Shampoo is developed without the harsh substances that are often found in traditional hair dyes.
The formula is free from ammonia, hydrogen peroxide and PPD, making it a milder option for regular use.

Frequently asked questions

How long does the coloring last?

Depending on hair type and how often you wash your hair, the color result usually lasts 4–6 weeks.

How long does a bottle last?

One bottle is enough for approximately 10–15 applications, depending on the length and thickness of the hair.

Does it work on all hair types?

Yes. Nova Color Shampoo works on straight, wavy, curly and kinky hair. The shampoo-like formula makes it easy to apply and ensures even coverage from root to tip.

Does it work on sensitive scalp?

Nova Color Shampoo does not contain harsh chemicals like PPD or hydrogen peroxide and is designed to be gentle. It is also suitable for sensitive scalps.
We always recommend a patch test 24 hours before first use.

Do I need to use gloves?

No, gloves are not necessary. The product is easy to apply. For those who want to reduce mess, gloves can be used.

Does it leave stains on skin or fabric?

The shampoo does not normally leave stains on the skin or scalp and is easy to wash off surfaces. However, avoid light-colored clothing when applying.

Can I use other hair care products at the same time?

Yes. You can use your regular shampoo and conditioner between colors. Nova Color Shampoo is used when needed, not with every wash. Conditioner can be used immediately after coloring.

Is it safe for my hair?

Yes. The formula is made without harsh chemicals and is gentle on both hair and scalp. The product provides both color and care.

Does it cover gray hair?

Yes. Nova Color Shampoo is designed to effectively cover gray hair and provide an even, natural shade. Regular use can improve both coverage and color depth.

Nova Color Shampoo is a well-thought-out solution for those who want to keep their hair color even and well-groomed between colorings – simply, discreetly and without the stress of going to the salon.

the result looks natural, I am satisfied

Very easy to use, just like shampoo.

Great

Great, thank you.

Yes

Yes

Did it work very well?

Did it work very well? 👍

Perfect for refreshing the color between colorings. Simple and easy.

Nice not having to mix paint, saves time at home.

Let customers speak for us

from 2376 reviews

I bought it because it's underwired and I don't regret it. It provides good support without chafing, and it's a very good price.

Kara.G

09/09/2026

Extra Comfort – Bygellös Push-Up BH med Lyft & Djup V-ringning

It took a while for it to arrive but since then it has worked perfectly.

It took a while for it to arrive but since then it has worked perfectly for the size and price. As a customer I am completely satisfied! Thank you!
M right
Per-Hakan G

Per-Håkan G.

09/05/2026